Biological lawn care is not a marketing label. It is a measurable approach Nature's Select® has refined across North Carolina since 1994. The approach starts with the soil, builds biological health that lets the lawn defend itself between visits, and uses targeted chemistry only when an actual pressure crosses a treatment threshold. The page below walks through the soil health foundation, the program that builds on it, and the science credentials behind the practice.
Biological lawn care is a soil-first approach that uses living microbes, organic amendments, and a proprietary biological blend to build soil health over time. Targeted chemistry is used only when pressure exceeds a treatment threshold and is applied at the lowest effective rate to the affected area only.
The program starts with restoring your soil. Nature's Select® Solutions, a proprietary blend of beneficial microorganisms and organic matter amendments, rebuilds the soil environment over the first 12-18 months. As biology compounds, the lawn requires fewer interventions because the soil suppresses pressure at the root level. When intervention is required, the product is matched to the specific pressure, applied at the lowest effective rate
Soil is the foundation of every lawn. Healthy soil is a living system, microbes, organic matter, balanced minerals, and three measurable benefits show up directly in how the lawn performs above ground.
Soil with elevated organic content holds significantly more water than compacted clay or chemically depleted ground.
Mechanism: Organic matter functions as a sponge at the root zone, slowing infiltration and extending the window between rain or irrigation events.
Outcome: Fewer brown-out days during summer dry stretches and lower irrigation bills year over year.
Healthy soil is home to beneficial bacteria, fungi (including mycorrhizae), and decomposer organisms.
Mechanism: The microbial community competes with pathogenic fungi at the root and crown level and breaks down organic matter into plant-available nutrients.
Outcome: Many pest and disease pressures get suppressed before they require chemical intervention.
Biological inputs build soil organic carbon over time.
Mechanism: Decomposer organisms, and root-system inputs deposit carbon into the soil profile where it remains for years.
Outcome: The soil compounds in health season over season, and the property contributes to reducing atmospheric carbon.
Nature's Select® builds on these three benefits with the biological program described next.
Healthy soil does not happen accidentally; it gets built. The Nature's Select® system is rooted in regenerative agricultural practices, building a soil profile with our proprietary biological blend that supplies what is missing, over a 12-18 month timeline during which biology compounds into a resilient foundation that responds better to every application that follows.
Nature's Select® Solutions: Our Proprietary Biological Blend
Every new customer joins our regenerative movement through our biological program. Healthy Soils create healthy lawns, and healthy lawns equal healthy families. Our program focuses on:
Nature's Select® Solutions is the proprietary biological blend the team applies on every visit. It is not a single product, it is a tuned combination of decades of soil health research and development.
Soil biology compounds. The arc plays out in three phases:
Nature's Select® builds on these three benefits with the biological methodology described next.
An approach is only as credible as the practice behind it. Nature's Select® draws on two centuries of soil science, refined on North Carolina residential lawns over three decades since 1994, not a recent pivot. Five ongoing industry and conservation affiliations represent accountability standards Nature's Select® meets year after year.
The science is personal here. Founder Dr. Bill Hildebolt grew up on his family's 200-year-old Ohio farm and earned his PhD from Ohio State University. He spent his career as a Campbell Soup food scientist, leading the research team that developed Prego. In 1994, he brought that same scientific discipline to soil and founded Nature's Select® on biological principles rather than calendar spraying.
Thirty years of biological practice plus five active affiliations is the science credential, operational, not marketing.
Conventional and biological providers look similar from the curb. The difference shows up in the season-over-season trajectory of the lawn and the long-term impact on the environment. Five dimensions separate the biological approach from the conventional category.
| Dimension | Nature's Select® Biological Approach | Conventional Competitors |
|---|---|---|
| Treatment philosophy | Build soil biology that suppresses pressure minimizing chemical treatment required | Treat symptoms with broad-spectrum products on a calendar |
| Application timing | Weather-window driven; matched to actual pressure on the property | Same program for every property |
| Chemical load | Targeted product, lowest effective rate | Broad-spectrum, applied site-wide on schedule |
| Customer relationship | The technician who walks your property is your primary contact. | Call center inbound calls, and sales center outbound calls |
| Long-term soil outcome | Soil compounds; lawn requires fewer inputs to maintain a better look. "Turning a chore into a contribution" | Soil depletes; lawn requires more inputs to maintain the same look |
If you have been on a conventional program for years and the lawn looks the same, the soil is telling you something.
Three steps repeat across every property and every visit. The compounding effect is what separates the biological approach from a one-and-done service.
Nature's Select® Solutions and timed nutrient inputs rebuild the soil environment over the first 12-18 months.
Nature's Select® pairs biological and chemical inputs with our proprietary Solutions blend and supplemental services to protect your lawn through every seasonal shift. Yearly aeration, with overseeding for fescue, builds a healthy baseline by the end of year one.
A year-round program calibrated to seasonal pressure keeps the soil compounding.
Founded in Winston-Salem in 1994, Nature's Select® has expanded across North Carolina into the Triad, the Triangle, and the Sandhills, and continues to add franchises across the region. Call the toll-free number and you'll be routed to the office that covers your address.
Serving the Research Triangle (Chapel Hill, Carrboro, Hillsborough, Durham, Pittsboro)
Serving the Piedmont Triad (Greensboro, High Point, Burlington, Summerfield, Oak Ridge)
Serving the Sandhills (Pinehurst, Aberdeen, Southern Pines, Seven Lakes)
Serving the Piedmont Triad (Winston-Salem, Clemmons, Kernersville, Lewisville, King)
Not sure which office covers your address? Call (888) 786-9735 and we will point you to the right local team.
A soil-first program that uses living microbes, organic amendments, and Nature's Select® Solutions proprietary blend to build soil health over time. Targeted chemistry is used only when pressure crosses a treatment threshold, at the lowest effective rate. Applied across since 1994.
No. Biological is a defined, measurable approach with a 30-year track record and a soil-profile baseline that proves results property by property. "Natural" and "organic" are unregulated marketing labels in lawn care; biological is science-backed, less synthetic, not none.
Conventional competitors calendar-spray broad-spectrum chemicals across the entire property. The biological approach builds soil biology first, treats specific pressure only when it crosses a measured threshold, and matches every treatment to the actual pathogen at the lowest effective rate.
A proprietary blend of three input types: beneficial microorganisms (live cultures that establish in the soil and persist between visits), organic matter amendments (slow-release nutrients that feed both the lawn and the microbial community), and carbon in the form of humates (stable humic compounds that build soil organic carbon, strengthening structure and water retention season over season).
Visible turf improvements typically begin inside the first 90 days. The full 12-18 month compounding curve is when the lawn transitions from "requires constant intervention" to "self-suppresses most pressure." Year two and beyond is when most customers see the need for fewer chemical inputs with better outcomes.
The program prioritizes biological inputs over broad-spectrum chemicals, and targeted chemistry is used only at the lowest effective rate on the affected area only. The technician provides re-entry windows on the written assessment when any product is applied.
Same-day estimate. 30+ years of biological expertise. Local franchises, one team.